Coworking spaces around the world are specifically designed for entrepreneurs, startups, freelancers and SME’s, where a community of such people is created and engagement, inspiration, networking happens under one platform.
A few minutes ago I was in conversation with my colleague. We were discussing how we built this space,right from the infrastructure, office amenities, services and so much more. So is building a space good enough for building a community? What about the digital marketing ? How you’re gonna use social media to it’s best and provide valuable content to your people ? Remember, a community doesn’t get built overnight, just having a few likes on your Facebook page doesn’t mean that you have people who love to follow you.
“Build it and they will come, happens only in movies. Build it, nurture it, engage them and they may come and stay” is the way of social media. Internet has given an opportunity for each individual to build something far bigger than themselves.